Mad Lady & Gentleman
Mad Lady & Gentleman // Art direction, Stylist & Model
Editorial inspired by Mad Men. Mad Men is set primarily in the 1960s – initially at the fictional Sterling Cooper advertising agency on Madison Avenue in New York City; later at the newly created firm, Sterling Cooper Draper Pryce (later Sterling Cooper & Partners) – located near the Time-Life Building, at 1271 Sixth Avenue. According to the show's pilot, the phrase "Mad men" was a slang term coined in the 1950s by advertisers working on Madison Avenue to refer to themselves, a claim that has since been disputed.